Dear Entrepreneur,

we have been waiting for you!

I am Ab Akpan, Founder and Business Strategist here at Korlour.

Congratulations, you met our company in the “happily ever after” stage but it was never like that.

I never dreamt of starting a digital agency. I wanted to become a Civil Engineer just to make my Mom proud. She believed in me and gave me everything I needed to succeed.

Sadly, I lost my Mom when I was in SS2. Two years after I was admitted to study Civil Engineering in a state university.

After her death, I wasn’t ready to die young too (not due to hunger), I went into the STREETS to hustle. By default, I had a strong relationship with technology and gadget.

I always seem to understand how everything works. I joined a friend who owns a small cosmetics store but had a big dream.

I created a Facebook page for the business and started to share his product and services online. I was a social media enthusiast, it wasn’t difficult for me to identify trends and leverage on them.

I developed a strategy that we used to make our customers feel loved and appreciated for patronizing us. Less than 2 years after the business blew up.

A single store cosmetic store expanded to 4 stores with a Makeup Studio, Hair Store, Hair Salon and a branch office at a different location. It became to most recognised and one-stop beauty shop in Abak, Akwa Ibom State.

In my 200 Level, I lost my sponsor and I was on the verge of dropping out. I didn’t have any life skills, no money and I couldn’t get a good job to support my academics.

One day, I stumbled upon an article of how Linda Ikeji became a millionaire from blogging (Laptop Lifestyle). I was the next level for me.

I started my blog a few months after I read that post using part of the school I raised. I thought my life was going to change.

One year after I was still broke (Lol), but I acquired so many skills which includes website designs, graphic design, search engine optimization, social media marketing, affiliate marketing, content development, etc.

Slowly my life turned around. I started working with so many businesses and organizations helping them to growth exponential leveraging on proven digital marketing strategies.

In 2018, I partnered with the ICT division to redesign the school blog to improve information dissemination on campus. I also partnered with the tech community to host the biggest entrepreneurship tour on campus.

Presently, I work as a full-stack digital marketing strategist, majoring in brand strategy, identity design and website design – helping companies and agency to gain clarity on their business development, communicate their value proposition with their target audience and to increase sales.

I also share my experiences on my podcast and vlog to inspire young persons to change their status quo and to become a better version of themselves.

We are Korlour and this is our story.

Ab Akpan
Your Brand Engineer